
Whatnot, the popular online platform for buying and selling a wide array of items, has exciting news for its users. In a bid to foster stronger relationships between buyers and sellers, Whatnot has introduced the innovative Rewards Club. This loyalty program is not just your run-of-the-mill points system; it’s a game-changer, designed to make transactions smoother, interactions more rewarding, and the overall experience more enjoyable for everyone involved.
What’s this Rewards Club all about, you ask? Well, it’s a brilliant achievement-based loyalty program that benefits both buyers and sellers alike. Sellers get to grow their businesses while keeping track of buyer interactions and offering enticing rewards. And buyers? Well, they get to enjoy a seamless shopping experience and unlock perks along the way. It’s a win-win situation for all parties involved.
One of the standout features of the Rewards Club is its customizability for sellers. Whatnot understands that each seller is unique, with their own target audience and business goals. That’s why the Rewards Club allows sellers to tailor the program to suit their specific needs. It’s like having your own personalized loyalty scheme tailored to your business.
The program’s structure is simple yet effective, featuring five tiers: Bronze, Silver, Gold, Platinum, and Diamond. To progress through the tiers, sellers need to achieve certain milestones, such as the number of shows watched, purchases made, or the amount spent. These achievements are set by the sellers themselves, giving them full control over their loyalty program.
As sellers advance through the tiers, they unlock a range of rewards and benefits, including status badges, coupons (both dollar-based and percentage-based), and access to exclusive tier-only shows. The best part? Membership into the Rewards Club is automatic once sellers complete the required achievements. It’s like leveling up in a video game, only with real-life rewards.
To keep things fresh and exciting, the Rewards Club programs reset every three months, with each season offering a chance for sellers to refine and enhance their offerings. This seasonal reset not only adds an element of competition but also allows sellers to adapt their programs based on feedback and performance.
Adaptability is key when it comes to the Rewards Club. Whatnot understands that one size does not fit all, especially in the world of e-commerce. Sellers have the flexibility to set achievement thresholds and choose rewards that align with their business strategies. It’s all about empowering sellers to drive their success on the platform.
Managing tiers and achievements is a breeze with the Rewards Club. Sellers can start their program at any time during a season and make adjustments at the end of each season. This hands-on approach puts sellers in the driver’s seat, allowing them to fine-tune their loyalty program for optimal results.
Currently in the beta testing phase until August 31, the official launch of Season 1 of the Rewards Club is set to kick off on September 1. Sellers participating in the beta test can tweak their tiers and even cancel their program by reaching out to their dedicated Account Manager or contacting Whatnot Support.
For sellers eager to get started with the Rewards Club, there are a few requirements to meet. Sellers must have processed 50 or more non-giveaway orders, earned over $1,000 on Whatnot, been a seller for at least 30 days, maintained a seller rating of 4.8 or higher, and not violated any policies leading to a second offense. These criteria ensure that only dedicated sellers are part of the program.
Buyers are not left out of the fun either. Joining a seller’s Rewards Club is automatic upon making a purchase, allowing buyers to easily manage their coupons and rewards through the Rewards Club overview page. It’s a hassle-free way for buyers to enjoy perks while supporting their favorite sellers.
Tracking achievements is a straightforward process, with the total amount spent counting towards milestones. However, it’s worth noting that any discounts applied via coupons do not contribute to the spending achievements. This ensures a fair and transparent system for all members of the Rewards Club.
Privacy-conscious members can choose to display or hide their Rewards Badges during live shows, respecting their preferences for visibility. Whatnot prioritizes user choices and strives to create a safe and comfortable environment for all participants in the Rewards Club.
As the Rewards Club continues to roll out, Whatnot remains committed to providing support and guidance to its users. If you have any questions or need assistance with the program, the dedicated support team is just a message away. So, why wait? Join the Rewards Club and embark on a rewarding journey with Whatnot today.