What’s New
The WNBA Players’ Association and Panini have confirmed a multi-year renewal of their exclusive trading card agreement. Since 2019, Panini has been creating WNBA cards within popular series such as Donruss, Prizm, and Select, as well as premium products like Flawless and National Treasures. This new deal, facilitated by OneTeam Partners, is described by Panini as the most significant licensing agreement for female athletes, although financial specifics remain undisclosed.
Panini will continue as the sole producer of WNBA trading cards and will persist in offering digital collectibles, including Panini Instant. The company intends to increase investments in player marketing, product innovation, autograph contracts, and event sponsorships, including the WNBPA Rookie Premiere.
Interest in the WNBA has grown with stars like Caitlin Clark, Angel Reese, and Paige Bueckers gaining attention. The Las Vegas Aces, with MVP A’ja Wilson, recently clinched the league championship. Panini has already launched the 2025 Donruss WNBA set, with Panini Prizm WNBA and the first Panini Impeccable WNBA release on the horizon. More releases are expected but have yet to be announced.
Configuration at a Glance
- Panini continues as the exclusive producer of WNBA trading cards.
- Recent and upcoming products include Donruss WNBA (2025), Panini Prizm WNBA, and the debut of Panini Impeccable WNBA.
- Premium lines such as Flawless and National Treasures have featured WNBA content recently.
- Digital offerings are ongoing through Panini Instant and other online platforms.
- Earlier in the year, Rookie Royalty boxes showcased high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Known for color parallels and rookie cards, including the 2024 Caitlin Clark RC.
- Donruss WNBA: Features Rated Rookies and various insert sets.
- Rookie Royalty: Offers high-end Rookie Patch Autographs for leading rookies.
- High-end lines (Flawless, National Treasures): Typically provide low-numbered parallels and premium inserts.
Autographs & Relics
- Expanded autograph agreements for WNBA players as part of the renewed deal.
- Rookie Royalty boxes introduced high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures sets have included premium autograph and memorabilia content.
- Future products are expected to highlight autographs and memorabilia from both rookies and seasoned stars.
Collector Notes
- Panini holds exclusive rights to produce WNBA trading cards and digital collectibles.
- The 2025 Donruss WNBA set is already released; Prizm and Impeccable WNBA are forthcoming.
- Rookie Royalty boxes marked the first high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues to invest in product innovation, player marketing, and autograph deals.
- No print runs, odds, or specific serial numbers were disclosed in the announcement.
- Designs vary by product line, with Prizm known for parallels and Donruss for Rated Rookies.
- Additional WNBA releases are expected but not yet announced.
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